If you still haven’t heard of the largest online martial arts store on the internet, then where have you been? All practitioners worth their salt know our site and buy from us often.

What is Katanamart?

We won’t beat around the bush; we’ll get straight to the point, explaining how we came to be.

What is Katanamart? This name has gained attention in recent years thanks to its exceptional offering. Nowadays, all fans and practitioners of martial arts go to Katanamart.

If you like Katanas and Samurai swords and want to equip your dojo with the very best quality items, you go to Katanamart, because the store stands out for just that, its quality.

Any person who enjoys collecting the most beautiful and iconic Katanas and Samurais available anywhere has a regular appointment with Katanamart to make careful purchases to add to their collection.

The team behind Katanamart is passionate about Japanese culture and expertly understands the needs of the customers in buying the right sword and equipment.

In fact, anyone who enjoys the culture of feudal or contemporary Japan, will understand that a sword forged according to traditional methods is a true gem that must be handled with great care. It is an object of exceptional solidity that is combined with profound beauty, built to last.

Who are they?

In the words of the owners of this prestigious ecommerce business, Katanamart is you. The company is dedicated to its customers who support it because of its commitment to quality. The breadth of suggestions, opinions and feedback received by customers have made the company what it is today.

The Katanamart team takes customer feedback very seriously and has endeavoured to improve its service and its products according to comments that customers have made.

This listening and responding has been the formula used by Katanamart to create a maximum user experience in the online store itself, which now has reached ‘perfection’ in reviews and comments on sites and platforms like Google My Business.

It has been a real team effort to produce elevated functionality alongside aesthetic elegance in the design and navigation of the various site pages, where we find something to suit everyone’s needs and budget.

The group has become stronger by working together to create thousands of satisfied users and fans of martial arts from all over the world.

How did Katanamart come to be?

The Katanamart online business arose from a gap in the market because what went before wasn’t a great offering. Many martial arts stores and samurai sword stores were run by improvised artisans claiming to be experts when in reality, they weren’t. They didn’t know the products and, in many cases, customers ended up dissatisfied and unable to find what they were looking for.

That’s why the Directors put their heads together and asked themselves whether it might be possible to offer something that actually met their own needs and expectations, as users and fans of the Far East. They wondered whether it would really be so difficult to produce something capable of solving the problem of the lack of knowledge of Eastern culture in the West.

Is it worth spending hard earned money on an under-par product that provides no post-purchase assistance?

This question, among others, were raised and the founders were unanimous in their decision; as there was nothing on the market that fulfilled their needs as customers, the only solution was to create it.

That’s when they started working hard to design and manufacture products, following every step of the process from end to end, until they found perfection. Later, these products were made available to customers so that anyone who loves Japanese culture or practices a Japanese martial art could obtain them.

Over a decade of history

Now Katanamart, started back in 2010, is over a decade old, and has received help from the well-known brand, Yarinohanzo. Yarinohanzo is more than a brand, as it has a whole community of people who are experts in Japanese culture and martial arts behind it.

Thanks to this experienced and unique help, Katanamart was able to create and build ideas, select products and give the user superior quality in each of the services it provides.

What is the philosophy?

All that said, what is the philosophy that Katanamart centres around to continue leading the sector?

As well as being a young team with great passion for what they do, Katanamart has always welcomed experts who are the best at the they do. They actively look to recruit people who are capable but that also love martial arts. That way, knowledge on the team is shared and enriched every day and each individual is able to delve into their own project to develop personally.

The quality and innovative design of the brand came as the result of numerous meetings. The entrepreneurs attended conferences, seminars and did long apprenticeships to give rise to a much greater knowledge of the target audience, their needs and their desires as users and as fans of martial arts and the Japanese culture associated with them.

By collecting so much information, Katanamart, still a seed that dreamed of growing, was able to make its first prototypes. Thus, the first bokkens, katanas, samurai swords, yaris and uniforms were born. Along with a motto that has always accompanied the team that made this dream come true:

“No-one should ever be dissatisfied with us and our material”

An adventure had started

It was 2012 that proved to be a turning point. At that time, the theory became reality and Katanamart.es, supported by the prestigious brand Yarinohanzo.com, was launched on the commercial market.

From that instant, various technical figures of vital importance were integrated into the European part of the business. The company only wanted the best in order to offer reliable support in various countries, allowing the creation of an active community that could evolve and grow.

Success

Success was quick to arrive. At just one year old, Katanamart Spain was already a benchmark for Japanese martial arts in 2013. Then, the company expanded and grew, increasing the family thanks to Katanamart Deutschland, Katanamart UK, Katanamart France and Katanamart Italia. It was an explosion of Katanamart supported by the prestige of Yarinohanzo.

Little by little, the popularity of Katanamart grew. Widely appreciated by collectors and practitioners in the most important countries of the EU, where the most experts in martial arts and samurai swords are found.

Organisation

Katanamart is an enormous structure, which has had to be managed in separate modules to support its rapid growth over the past decade. Although the modules act independently of one another, they communicate constantly.

Each country has a specialised technician who works alongside a commercial expert with extensive experience. Both are capable of responding to all the questions that arise in a maximum of twelve hours, so that clients’ needs are always met.

Since the company has five online stores that are diversified by language and country, they need to be in permanent contact with hundreds of customers every day, covering a wide spectrum of needs across the world.

This fast and high-quality customer service has been what has allowed Katanamart to grow exponentially. Katanamart already has some 50,000 customers who enjoy its services as well as more than 100,000 followers on social networks and more than 50,000 daily visitors on blogs and websites.

The bright future and the challenges that lie ahead

Of course, despite ten years of success, there is still a long way to go. Katanamart has no intention of slowing down and works every day so that sales and customer service are of the highest possible quality.

What’s more, the professionals behind the company have dared to open two showrooms, one in Valencia (Spain) and one in Prato (Italy) to consolidate a sales network of the perfect products for Japanese martial arts throughout Europe. The idea is to open three more samurai sword stores soon in the UK, Germany and France.

The company wants to offer, among other things, personalisation of self-made objects, including replicas of katanas or Japanese swords, reducing delivery times as much as possible.

There are also plans for expansion to North America and, in addition, they have an exclusive mobile app for customers coming soon.

For all these reasons, now that we know Katanamart, we can say that the present is bright and the future of the company is even brighter. Don’t take your eyes off of Katanamart, as it looks to be an exciting year ahead.